In 2022, RHB Islamic partnered with PPZ-MAIWP to promote zakat awareness through a holistic approach, focusing on collection, management, and distribution. Key initiatives include the Semarak Zakat Campaign, Kafalah Muzakki Scheme (Death Benefit) for RHB staff, and the RHB Premier Customer Campaign. The RHB Premier Customer Campaign offers a special package for zakat payers contributing RM20,000 or more, providing exclusive services such as zakat and faraid consultations and the option to direct zakat contributions according to distribution packages.